I joined a country club last year.
Just typing that sentence makes me feel a bit “uppity,” like Judge Elihu Smails from the comedy classic Caddyshack. I’m not at all a “country club” kinda guy. The good news is that the one I belong to is far different from Bushwood.
There are no snobs — at least I haven’t met one yet. I’m treated very well, though I also remember from my days carrying bags for tips to do unto others…
Also, it’s a beautiful place, with an immaculate golf course designed by Jack Nicklaus. I like being there.
The whole thing was my doctor’s idea. He wanted me to get more exercise, to be outside. Now, I get a few good walks in a week, and I’m relearning a game I once loved and played well.
I like to get on the course in the morning, first one off the tee if possible. I can play nine holes and be back in the office before the stock market opens. I can walk 18 holes in less than three hours.
Those three-hour walks help clear my brain and clarify my thinking. Indeed, the idea for this month’s Hidden Profits recommendation is almost literally a product of the new golf season.
Things like “membership” and “service” and “value” all came together over the course of a few rounds…
My country club membership is almost literally starting to “pay off” for me, and I think it can for you too.
Good Quality, Cheap Buy
That’s because that recommendation also scores well in my proprietary Forensic Accounting Stock Tracker (FAST) software.
There’s not a lot “hidden” about that it. You’re probably already aware of its reputation. Indeed, according to a survey conducted by Forbes, it tops the list of “best large companies to work for” in the U.S.
If you’re an American consumer into quality service and good value, you’re certainly aware of it.
And, if you’re anything of a golf nut, you know about this mythical new ball that swept the sport a couple seasons ago…
Maybe bells are ringing, maybe not. Its brand-name is all over those mythic golf balls — alleged to be a “secret” stash found somewhere in Asia — and a whole span of products, including wine, vitamins, and toilet paper.
This year’s golf ball is different… but it’s generating buzz, too. Tests show it performs like one three or four times its price. I don’t know about you, but I like to save 75%. And I couldn’t care less about the name on the outside. In fact, I’m perfectly happy blowing shots past other people with an off-brand ball.
The stuff they put their name on is good… and it’s cheap.
Like Caddyshack, this company has developed a cult following rooted in golf.
Operationally, it makes a habit of hitting fairways and greens. But it’s not a “golf” company. It’s a leader in many markets. It generates billions of dollars of cash flow, year after year.
The business has weathered many downturns. And the stock has ridden out many overpriced stock markets. Most importantly, it’s primed to do what we love most at Hidden Profits: pay us first.
The situation is ripe for a big special dividend. It’s time to cash in.